Why Your Business Should Be Using Google Ads

Businesses and consumers rely heavily on the internet for decision making when it comes to partnerships and purchases. At the same time, businesses use the internet to reach their target audience and promote their business. Google Ads help businesses digitally reach that desired target audience through their SERP advertising and gain measurable results from it. Here are some reasons why […]

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How To Encourage Customers To Write Reviews

How To Encourage Customers To Write Reviews Online reviews can make or break your business. Companies are relying on social media and online review outlets to inform the public on their services, connect with current and prospective consumers and spread the good word about their business. Unfortunately,  people tend to post reviews if they’ve had a really bad experience or […]

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How to Write a Brand Positioning Statement (Example & Template Included!)

When companies face the challenge of reaching new customers and markets, it’s best to consider a new branding position to drive growth. Brand positioning provides persuasive methods your business development team needs in order to cultivate and close out sales. Today you’ll learn how to create a brand positioning statement. First, though, we must understand the key aspects of it. […]

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Digital Agency 101: Building a Digital Marketing Team

  As marketing continuously becomes more and more focused online, it’s important to be equipped with a digital agency or marketing team that will drive your business in the best direction with experience and knowledge. We believe investing in the right team can make or break your success. You’re probably thinking – What is a digital agency and what do […]

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